Leadership
Who we are
The Revil Foundation, Inc. reinvests in communities that capital left behind. We rehab and develop affordable housing, from single family homes to duplexes to apartment buildings, and we pair that housing with the economic revitalization a neighborhood needs to hold its value for the people who already live there.
Our first work is in West Louisville, rehabbing homes block by block. The model is built to travel to any disinvested community, anywhere.
We are a 501(c)(3) public charity under Section 509(a)(2), with IRS exemption effective July 15, 2026. Contributions are tax deductible.
We are early, and we say so plainly. We have a determination letter, a neighborhood, a model, and a board with decades of experience in public service, finance, operations, and accounting.
Bobby W. Conley Jr
Founder and President
Bobby W. Conley Jr. founded The Revil Foundation to do in West Louisville what he has spent his career doing on one block at a time: put ownership, capital, and finished buildings back into neighborhoods that were written off decades ago. He is the Principal Developer and Managing Director of The Cali Park District, a mixed use adaptive reuse development in the California neighborhood of West Louisville. The project turns a former church campus into a working community hub: a food hall of locally owned kitchens, a sit down restaurant, a STEM focused childcare center, dental and elder care suites, leasable space for neighborhood businesses, and a digital equity center teaching residents to use the technology reshaping every job around them. He also leads West Louisville Investors, and has already developed several housing projects. That record is the reason the Foundation exists in the form it does. Louisville has watched large, well funded projects announce themselves in the West End and then collapse before a door opened. Bobby built his work the opposite way, by owning the ground, staying on it, and refusing to hand the outcome to someone whose interest in the neighborhood ends when the deal closes. Before development, he worked in music production. The instinct carried over. You build something people can actually use, you keep your hands on it, and you finish what you start. As President, he leads a Foundation that acquires and rehabilitates single family homes, duplexes, and apartment buildings in West Louisville, holds them, and reinvests the revenue in the next one. He is a Louisville native with deep roots in the West End and no intention of building anywhere he would not stand.
Deena Burks
Vice President, Board of Directors
Deena Burks is a Human Resources executive, nonprofit founder, and organizational development leader with more than 20 years of experience strengthening workplaces, companies, and mission driven organizations across Kentucky. She currently serves as Vice President of Operations and Partner at Job Coaches of Kentucky, where she oversees business operations, HR strategy, and client development for a fast growing workforce development organization. She also leads Ascend Consulting of Kentucky, providing organizational development, operational optimization, and benefits consulting to businesses building for sustainable growth. Her corporate leadership includes serving as Director of Human Resources for UW Solutions, a global manufacturer with operations across multiple states and Europe. There she directed HR strategy, led teams across several sites, managed mergers and acquisitions, and built the standardized processes that carried the company through transactions and due diligence. Her earlier career moved through benefits administration, talent acquisition, HRIS implementation, employee engagement, and compliance. Deena also founded and ran a 501(c)(3) youth sports league for 12 years, building it from nothing into a program that gave hundreds of young athletes a place to play, a mentor, and a reason to stay connected to their community. She carried the board governance, the fundraising, the volunteers, and the program design herself, and she brings all of it to the Revil Foundation board. She holds a Master of Science in Human Resource Management and a Bachelor of Science in Business Management. She is a certified Predictive Index Analyst, holds a Situational Leadership certification, and earned a DEI certificate from the University of South Florida. She also serves on the Advisory Board for the Center for Women and Families. Deena is known for bringing clarity to complicated problems, building strong teams, and creating structures that serve both people and mission. That combination is what makes her a steady hand in the Foundation’s governance and a real asset to the communities it reinvests in.
Kristie Priddy
Treasurer, Board of Directors
Kristie Priddy is a Louisville native with more than 25 years of experience in accounting, financial reporting, business operations, and tax preparation. She owns and operates Committed Partners Accounting, where she provides tax preparation, bookkeeping, payroll, and financial planning services to individuals and small businesses. Before launching her firm, Kristie spent 18 years at Yum! Brands in a series of accounting and financial analyst roles covering property and lease accounting, global financial controls, intercompany reporting, and operational analysis. She holds an Associate Degree in Accounting from Jefferson Community College, a bachelor’s degree in business management from the University of Louisville, and a Master of Business Administration from Webster University. As Treasurer, Kristie brings financial discipline, practical business insight, and a firsthand understanding of the challenges local entrepreneurs face. She helps ensure The Revil Foundation, Inc. stewards every dollar with care as it reinvests in disinvested communities, beginning in West Louisville.
Cherisse Spillman
Secretary/Board Member
Cherisse Spillman is a Louisville native and a public servant with more than 27 years of service to Louisville Metro Government. She began her career with the Louisville Metro Police Department in 1999 and served for 19 years before moving to Louisville Metro Government’s Emergency Services Department in 2018, where she continues to serve today. A graduate of Miramar High School in Miramar, Florida, Cherisse earned a Bachelor’s degree in Business Administration from Sullivan University and a Master’s degree in Conflict Resolution. Her career has been built on showing up for people in their hardest moments. That work, across law enforcement, emergency response, leadership, and conflict resolution, is what she brings to The Revil Foundation and its mission of revitalizing community opportunities in neighborhoods that have gone without investment for too long
Bruce Jones
Board Member, Development Committee Chair
Bruce Jones has called Seattle, Washington home for more than thirty years. His career was built in sales and marketing, where he spent roughly 25 years managing multimillion dollar accounts and the relationships behind them. That work taught him how deals actually get done and how to hold a client’s trust over the long run. For more than two decades he has also traded the stock market as a day trader, a discipline that demands patience, risk judgment, and the willingness to sit with a decision until the numbers say otherwise. Bruce brings both sides of that experience to The Revil Foundation. As chair of the Development Committee, he leads the Foundation’s fundraising and partnership strategy. He is driven by a conviction that affordable housing is not a favor extended to people but something owed to them, and that the same rigor applied to a portfolio should be applied to the work of getting families into homes they can hold onto
PARTNER WITH US
Together, We Can Create Lasting Community Impact
The Revil Foundation works with organizations, supporters, and community partners who share our vision of restoring homes, strengthening neighborhoods, and creating opportunities for future generations.